The Edge
Following a visit to New Orleans, U2's The Edge announced the unveiling of Music Rising, a campaign to raise funds to replace the lost instruments and accessories of the musicians affected by the hurricanes that devastated the Gulf Coast region. Lead partners Gibson Guitar and Guitar Center Music Education Foundation have spearheaded the initial effort by collaborating on the design, manufacture and sale of an exclusive Gibson guitar with all proceeds going directly to the Music Rising program.
"My recent visit to New Orleans gave me a firsthand look at the devastation which tragically destroyed the lives of thousands. The area's rich and spirited culture must be restored and can be by assisting those musicians affected by the disaster which in turn will bring back the essence of the regions," said Edge. "Providing replacement instruments through Music Rising will not only help the professional musicians to regain a foothold on their future, but will also ensure that one of the Gulf Coast's greatest assets, its music, will rise again."
