Ouidad believes that curly hair is a gift to be embraced and celebrated. That is why the staff at Ouidad is dedicated to inspiring confidence in their customers by empowering them with the knowledge, tools, products and services to help them look and feel their most beautiful. Ouidad, the “Queen of Curl”, is an internationally recognized stylist, salon owner, mother, author and global educator. In 1984, as the pioneer of the curly hair industry, she opened the first salon in the country to cater exclusively to curly hair. Since then her trademarked cutting and styling techniques and specialized line of award winning products, have instilled confidence in curly and wavy haired people everywhere. Sought out by editors and peers for her extensive knowledge, Ouidad's progressive teaching style, informative website, and dedication to curl education all further her goal to empower every stylist with the knowledge of how to work with curls. Explore all her famous products by curl type including wavy, curly, tight curly and kinky. Find products in categories like shampoo, conditioners, styling products, finishing products, treatments, and more. They are devoted to educating the world about curls and sharing their expertise and knowledge with their clients and styling community. Plus they are committed to providing exceptional service that is empathetic, humble, respectful and proud. Be sure to get even more great savings, discounts, and deals on your purchase by taking advantage of Ouidad coupon codes, special promotions, and exclusive deals. Past deals include free shipping on any order and 20% off orders over $75.