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About is one of the UK’s most popular dating sites. Created by TV presenter Sarah Beeny, the site delivers a no-nonsense approach to dating as everyone on the site is described by their friends. The site has banished the stigma associated with online dating and innovated a modern approach to finding likeminded people. She realised that if friends wrote descriptions for a single friend and placed them all on the same site, they could check each other out. Take advantage of coupon codes and promotions for special offers and events.

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Historically, online dating was a risky game. You never really know if the self-professed profiles reflect any hint of truth. Does the guy really make six figures? Does he really write poetry on his free time? Does that girl really do yoga 7 times a week and does she really find football to be the "most amazing thing ever?" Well with, you can worry less and enjoy more. Unlike conventional dating sites, incorporates descriptions of single folks from their friends so you know it's gotta be a little more truthful coming from a third person point of view. Here's how it works. You can quickly and easily add your single friend, this creates a profile and you will be asked for a description of them. Your friend then has to look over, approve and add comments to the description before it goes live. You can then search the site and help your friend by recommending potential matches to them. Or, if you’re single you can add yourself to mysinglefriend, then ask a friend to describe you, again approving the description and adding comments before it goes live. Your friend can still get involved, suggesting potential matches and helping you through the process should you wish. Members can be viewed before you join up and you can have a free profile to test the water. The company’s contact details aren’t hidden and emails are replied to on the same working day. There are no hidden costs at all. The site is closely monitored and issues resolved quickly to maintain the overall friendly ambience they have strived so hard to create. Be sure to get great additional savings, discounts and deals on your next purchase or order by taking advantage of coupon codes, special promotions and exclusive offers.