Lulu is changing the world of publishing by empowering authors to publish their work themselves for free with complete editorial and copyright control. Lulu.com has truly become home to a new economy. Millions of registered users and two million site visitors each month as well as offices in Raleigh, London, Toronto and Bangalore, enable Lulu customers to reach the globe.
Lulu eliminates traditional barriers to publishing and enables authors to sell their work directly to their particular audience – no jumping through hoops to find a publisher who is likely to reject their work. Using Lulu’s simple publishing tools, they format and upload their digital content. Then they can take advantage of Lulu’s global marketplace, social networking and author services, free customized storefronts and retail listings on Amazon, Barnes & Noble and much more. Lulu’s lucrative 80/20-revenue split empowers authors to profit from their work.
As the creation of user-generated content increases, Lulu.com continues to be at the forefront of this rapidly growing curve. According to R.R. Bowker’s Books in Print database, some 276,489 books were published traditionally in the U.S. in 2008. Lulu alone published over 400,000 titles last year.
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