Nothing says sultry and savings like Frederick's Of Hollywood lingerie. Shop for classic or ultra sexy undergarments, separate pieces, shoes, and even clothing like dresses, tops, bottoms and activewear. Frederick's Of Hollywood even sells plus size lingerie at great prices. Be sure to shop the clearance section for more great savings and use the many coupon codes offered throughout the year. You can even get free shipping on everything.
After opening the first store on Hollywood Boulevard and introducing black lingerie to the United States, Frederick's of Hollywood became an instant smash with many a glamorous Hollywood actress—the ones American women worshipped as their style icons. It wasn't long before the company would revolutionize the future of fashion. More than a few of today's lingerie essentials were born at Frederick's. "The Rising Star"—the world's first push-up bra, was launched in the early 1950s to great success, and today is emulated by intimate apparel manufacturers around the world. A key factor to Frederick's incredible longevity has been the emphasis on women looking and feeling desirable for themselves. Women of all backgrounds, sizes, ages and tastes choose Frederick's for their lingerie needs, from everyday underwear to those special occasion styles. More than 65 years later, Frederick's of Hollywood is still a leading trendsetter in intimate apparel and has earned a renowned reputation for flattering women of all sizes with its unique take on affordable luxuries accented with a Hollywood flair. Browse their wide selection of stylish and high quality lingerie across product categories including holiday, ultra sexy, lingerie, corsets and shapewear, bras, panties, clothing, plus size, shoes and more. Be sure to get great additional savings, discounts and deals on your next purchase or order by taking advantage of Frederick's of Hollywood coupon codes, special promotions and exclusive offers. Past deals have included savings of up to $15 on orders over $100 and free shipping on any purchase over $95.