Since its launch in 1978, Calvin Klein Jeans has been recognized as the authentic designer jeans brand. Even today, thirty years after the introduction of the signature Omega stitched pocket, the brand is looked to for consistently great fits, unique details, innovative treatments -- and ground-breaking advertising campaigns.

For the Fall 2008 ad campaign, renowned fashion photographer Steven Meisel took inspiration from the iconic ck one fragrance campaign he shot in the nineties with a cast that included Kate Moss, and then up-and-coming models Jenny Shimizu, Donovan Leitch and Trish Goff.

In the spirit of that campaign, this season's Calvin Klein Jeans ads feature no less than 17 new male and female models in a series of shots that highlight their individuality and personal style. This impressive group of ones to watch includes talked-about models Toni Garrn, Ali Stephens, Abbey Lee, Agnete Hegelund, Anna Jagodinska, Anna Selezneva and Julien Sabaud, Gordon Bothe and Rogier Bosschaart.